great brands, made for success

We deliver tailored brand communication solutions to aspirational businesses in times of growth and change, across Wales and the South West.

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Evan Evans

“Autografik have a good understanding of our various business models and delivered what was asked of them”
Simon Buckley – Director, Evan Evans

About the client:

Evan Evans is an award winning brewers in Wales run by Simon Buckley, and as part of the oldest brewing family in Wales is keeping up a long family tradition by producing popular and innovative Welsh Ales. In 2007 Evan Evans approached Autografik to produce the designs for what would be the company’s 3 core brands and to redesign several of their seasonal brands which represent the tradition and beauty of the country.

What we did for them:

Evan Evans strongly believes that there is still room in the market for good Welsh ale brewed by tradition in the heart of Wales. Amongst the work was one of their flagship ales Cwrw, Autografik had the task of designing the image that would face the customers at the pumps and other merchandise such as advertising and beer mats. Similar work was done for their seasonal brands including Golden Hop.

Across the range we used strong colors with traditional images of work, industry, sport and countryside relating to Wales. It was important to get across the pride and the locale of the produce with distinctive and in some cases humorous portrayals while still avoiding unnecessary and tired clichés of Wales and the Valleys. The Company’s main image, with a strong gold and royal blue palette proudly states where they are from, Evan Evans – Brewery – Llandeilo, West Wales.

The outcome:

The brewery has had a flood of success since completing the rebranding project with Autografik. They have been voted Champion Brewer of Best Bitter 2008 by CAMRA; Cwrw was runner up in the True Taste Award 2007; they secured distribution outside of Wales and into Europe through a major name within the brewing industry. Much of this success has resulted in expansion plans being brought forward and has allowed the company to explore new ranges and bottling.


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